Everyday we're asked by agents on the best way to use OpenFrame videos on Facebook.
First, you should be posting more than just your listings on Facebook. Posting videos of yourself and your community will help make your Facebook page "stickier" for visitors.
In today's post we're going to share with you a 3 real estate agents who are taking Facebook to a whole new level and maybe you'll be inspired to use the largest social platform on the planet to generate your next lead.
The Smith Group - Coldwell Banker
The videos tours are super creative. One of our favorite videos is a tour where the camera follows a matchbox car as it zips from room to room. Not to mention that the Smith Group garnered national attention with their "Teach me how to Duffy" parody and the video had over 300,000 views. Don't be afraid to be a little quirky and creative with your video tours.
Jesse Peters - RE/MAX
The video Jesse produces are short, high energy and infused with a little humor. And most importantly they are 100% Jesse. If you take away anything from his posts, it should be that Jesse LOVES what he's doing - and if you're a buyer or a seller, you want to partner with someone who's passionate about what they do. Don't copy Jesse's style, it likely won't work for you. On social media it's important to be yourself.
What we like about the North Group Real Estate Facebook page is that they celebrate every agent on the team. They make every agent a "star". Every agent "hosts" their listing video. The posts also celebrate every sale. Everyone wants to be part of a winning team. Success begets more success.