5 Ways to Make Listing Videos Pop

Posted by Sean McGrail - CRO, OpenFrame on Sep 20, 2018 10:04:00 AM
Sean McGrail - CRO, OpenFrame
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Videos of your listing are crucial when selling a home and presenting it online to potential suitors.  We've collected several suggestions from professional stagers and interior videographers on how to achieve a picture-perfect home, including:

Trim the belongings. 

Instead of having lots of little things along a countertop or table, have one bold vessel or large plant, or a trio of objects that read as one whole. This keeps the space feeling serene. Keep plants and knick-knacks away from windowsills and off the piano top or coffee tables. In the kitchen, clear away all the refrigerator magnets, paper towels, and majority of small appliances. Before taking a shot in the bathroom, open the shower curtain, close the toilet lid, and remove all toiletries from counters. Keep everything clutter-free.

Harness the light. 

Wash the windows and open the curtains or pull up the blinds. Natural light allows for depth in the shadows and highlights in the window, which makes a room look the way it feels. It can make your real estate videos look that much more high-end and designed.

Add in some pops of color. 

Accents like colorful flowers or a throw pillow can help enhance the photos. Instead of a fussy bouquet, a vase filled with one type of flower, or greens is best. 

Hang artwork lower. 

We tend to place our art a little bit lower than maybe somebody would in personal use, because in a photo, if you place it too high, the ceiling looks very low. Everyone loves high ceilings.

Focus on curb appeal: 

Prune overgrown trees, particularly those that are obscuring the view of the house in any way. Take the cover off the barbecue grill unless it is hopelessly rusty, in which case it’s better to move it out of the frame of the shot.Keep any cars away from the front of the house or driveway. Make sure the leaves are raked and trash bins are hidden from view.

Topics: Real estate agents tips

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